With in-depth market research and competitor analysis, we evaluate your competitive position and the available opportunities.
After setting precise objectives, we test different solutions for efficiency and design the best business model for your company.
We give you a complete action plan with precise cost estimate and time frame.
The secret to web project success is a well-developed digital strategy. This is a fact, a rule and even a scientific law, we might say. With the building of a complete strategy, the company can identify what resources it needs and allocate them efficiently over time. With accurate budgeting and clearly set schedules, you achieve productivity and become more competitive in the dynamic environment online.
At the initial stage, we identify the business model which is most suitable for the company given its activity and external environment. For this, we use detailed competitor and market analysis. The next step involves determining the best monetization model for the website or mobile app. With target audience segmentation, we provide for the higher efficiency of the digital strategy at an early stage. After creating a plan and schedule and allocating the responsibilities and tasks, we can begin with the development work.
Using the information from our research and analysis, we generate different ideas. The next step involves turning the best ones into conceptual solutions for which we create prototypical models. We subject the prototypes to A/B testing and other experimental trials. The simulations with real consumers give us a clear answer to what will work best for your business given the demographics of your target audience. We use the data analysis to produce the best conceptual proposal, which is refined to the smallest detail and comes with reliable financial and time estimates.
We create an online marketing action plan for the client. This involves selecting the most lucrative channels for marketing and promotion based on the brand’s target market, the set time frame and the available budget. We develop an accurate analytics system for measuring the results to give the company the flexibility required for optimizing their campaigns. The goal is clear - achieving the highest return on investment.